LED Boarding

414 metres of LED technology at Weserstadion

As part of its partnership with SV Werder Bremen, MaxAmaze upgraded the advertising infrastructure at the Weserstadion with a new LED boarding installation. Spanning more than 414 running metres across the south, west and north stands, the system creates a continuous visual experience for supporters and new opportunities for commercial partners.

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A major upgrade in stadium visibility

The project began with the removal of the existing LED and aluminium advertising panels, completed in just four days. The new installation followed in July, with MaxAmaze and OMM completing the main installation works within two weeks.

The system consists of 324 LED panels, delivering approximately 397.5 m² of LED surface with a P10 pixel pitch. With a height of 96 cm, the new LED boarding integrates into the existing stadium architecture while providing a powerful platform for dynamic advertising and matchday content.

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Custom engineering for an existing stadium

Installing LED boarding across three stands required a tailored approach. Different sections of the stadium featured different supporting structures, ranging from concrete surfaces to existing metal frameworks.

MaxAmaze developed adapted mounting solutions for each section, ensuring secure installation, precise alignment and consistent visual performance throughout the stadium ring.

Working closely with OMM and under the project management of Jens de Kocker, the team successfully delivered the installation within a demanding schedule, followed by final adjustments and finishing works.

The result is a future-ready LED advertising infrastructure that strengthens the commercial potential of the Weserstadion and supports MaxAmaze's growing partnership with SV Werder Bremen.

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