LED Boarding

Standard de Liège: more room for brands, more possibilities for matchday

Around 350 metres of LED boarding give Standard de Liège new ways to showcase its partners and shape matchday content at Stade Maurice Dufrasne.

Together with the club, MaxAmaze delivered approximately 250 metres of pitchside LED boarding and a further 100 metres of mid-tier LED boarding through the stand.

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From pitchside to the stands

The two LED levels extend the club’s digital advertising space across distinct areas of the stadium. For commercial partners, this opens up opportunities for rotating campaigns, dedicated sponsor slots and category-exclusive placements.

For Standard, it means greater control over what appears throughout the venue. Sponsor messages and club content can change from fixture to fixture, giving each matchday its own programme of visuals.

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Support across the seasons

MaxAmaze supplied and installed the LED boarding and provides ongoing maintenance, giving Standard one point of contact for the technology and its upkeep.

That continuity is central to the partnership. Alongside the new advertising opportunities, the club has technical support across the seasons ahead to keep its infrastructure performing on matchday.

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nothing is out
of our league

nothing is out
of our league

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